RACECAR.ONE / Selected work

Wandelbots
Giving robotics a more accessible expression.

Technology brand identity and creative direction for a robotics software business.

Wandelbots – Smart Robotics.
www.wandelbots.com

Making robotics more approachable through design. A visual language connecting people and technology gives the brand a human perspective, expressed through custom typography, imagery and practical guidelines developed with the internal design team.

Field

Robotics / B2B technology

Work

Workshops and design exploration with the internal team informed the identity, image style, custom typography and employee guidelines.

Team

Brand: Wandelbots Inhouse Team + Andrea Wald, WaldBranding/RACECAR.ONE
Icons: Robert Samuel Hanson
Typedesign: Lukas Schneider (Revolvertype).

RACECAR.ONE Services

B2B startup branding · Brand transformation

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